🧪 NIKE Stumbles

Good Morning!

This week, I’m celebrating one of our own, Don Refoni, who cashed in big by following Sherlock's signals. Don's triple-digit percentage profits could be yours too—if you’re ready to step up your game.

The market is buzzing: the Japanese yen has hit its weakest level since 1986, Amazon's stock has soared to a $2 trillion milestone, and Trump Media stock jumped post-debate. But not everyone’s winning—Nike just stumbled, missing revenue expectations and sending ripples through the retail sector. I’ll break down what happened and what it means for you.

Let’s get into it 👇

💡 Community Spotlight

Before we get into it, I wanted to share the success of one of our community members, Don Refoni. Don’s seen some amazing profits from by following my top analyst, Sherlock’s signals from just this week 🔥.

Tired of not making triple digit percentage profits like Don?

Join TradingLab Premium for exclusive signals from my expert analysts like Sherlock. Start making the kind of profits that Don makes and be our next success story!

If you join now, you get 50% off your lifetime subscription! But I can’t promise that this offer will be here for long.

If you had put just $160 into the ORDI trade from Sherlock alone, you’d have made back your lifetime membership instantly.

Sign Up Now and take control of your trading.

🌡 Market Temperature Check

📉 Japanese yen falls to weakest level since 1986

📈 Amazon Stock Soars to $2 Trillion as Fifth US Company to Hit the Milestone

💹 Trump Media stock jumps after the debate

⚡ A look at today’s $24 billion energy-drink market.

📰 What’s Happening Today?

Nike Stumbles And Falls

Nike just hit a snag on its usually smooth run. The sportswear giant reported revenue of $12.61 billion, falling short of the expected $12.84 billion. Despite earnings per share coming in strong at $1.01 compared to the projected 83 cents, Nike's stock tripped over its own shoelaces, diving 12% after hours on Thursday.

Key Points:

• Revenue missed the mark by $230 million, showing a significant gap between what was expected and reality.

• Earnings per share beat expectations by nearly 22%, but investors weren't convinced.

• A 10% projected sales drop for the current quarter is making everyone a bit jittery.

Nike's long-standing market dominance is facing some tough competition from brands like New Balance and Hoka. Year-to-date, Nike shares have already slipped by 12%, and this latest news isn't helping ease investor nerves about the company's ability to stay ahead.

A Regional Breakdown

Nike's financial woes aren't just at home; they're global. In the latest quarter, double-digit declines in brick-and-mortar traffic in China were a big hit. Plus, sales trends were uneven across Europe, the Middle East, and Africa, adding to the company's challenges.

Nike's news didn't just stay within its own camp; other retail stocks felt the impact too. JD Sports dropped by 4% in London, and U.S. sportswear groups like Foot Locker and Under Armour saw their shares drop in after-hours trading. Clearly, Nike's latest update sent ripples through the market.

Nike’s Outlook

Nike CEO John Donahoe is keeping a cool head, saying the company's "winning playbook will take time." But this pep talk comes as Nike's revenue is expected to dip by a mid-single-digit percentage in the 2025 fiscal year, which started in June.

• Despite the short-term hurdles, Nike is banking on long-term strategies, including outfitting Olympians at the 2024 Paris Olympics.

• Tackling near-term challenges, like slowing consumer demand and regional sales issues, will be crucial to winning back investor confidence.

• Focusing on innovation and market adaptation will be key as Nike aims to regain its lead.

Nike's struggle to sell clothing and apparel during one of its slowest annual sales periods in years shows just how bumpy the road ahead might be. As investors and analysts keep a close watch, the next few quarters will be critical in seeing if Nike can lace up and sprint back to the top or if it will continue to stumble.

✍ TL;DR

Nike News:

• Nike missed revenue expectations, stock dropped 12%.

• Earnings per share beat expectations, but investors remain wary.

• Projected sales declines and competition add to concerns.

• Impact felt across retail stocks, highlighting global challenges for Nike.

Stay ahead, stay informed, and most importantly, stay profitable.

‘til next time,

TradingLab